Who doesn't love the smell and taste of fresh bread or delicious sweets from a pastry shop? High expectations from consumers make representatives of the bakery and confectionery industry aim to increase the quality of their services. All this to delight the customer with their products and encourage more frequent use of their offer. For this purpose they reach for various means. One of them is the digitalization of the enterprise using web and mobile applications. In this article, I will try to give a glimpse of how app development can affect the business of the two mentioned industries.