There is no application without UX/UI design. It is simply impossible. First of all, we need to do research and find out the aim of digital products.
Have you ever wondered why some companies like Airbnb are successful while others are not? Their mobile application was downloaded over 50 million.
I love reading books! Especially those, that help me to grow/develop myself as a UX designer. Why books - you will ask me since we have so many.
Marketing nowadays looks a lot different than in the “Mad Men” TV series universe. Instead of spending hours and hours (who has time for that now?!).