After last year's success at The Big 5 and Gitex Technology Week in Dubai, Railwaymen is going to another event. This time our destination is Las Vegas and the annual World of Concrete trade show. It is a very important event for the construction industry, which has almost 50 years of history. Each year specialists from all over the world come to Las Vegas to discuss the future of the industry.
Try to imagine that you are starting work on a software product. You have your own idea, and you have gathered the right budget. You are also thinking about a company that will take care of creating the software project for you. This is a good start, but it doesn't mean it's time to put your plans into action. Your situation is like building a house. You have an idea of what it will look like. You have bought the materials and taken care of the construction crew. What remains to take care of are the permits, the land registry and the surroundings.
The Covid-19 pandemic has changed our daily lives to date. We have learned to live in a new reality. Our old habits have changed. We have become more cautious as a society. The global situation has also meant that our current system of working has changed. More and more employers are choosing to move to a hybrid work model. We have decided to present the benefits of such a solution and consider how it affects the effectiveness of the team.
Have you ever thought about validating your app idea? Are you looking for a solution that will allow you to be one step ahead of the competition available on the market? Or maybe you want to reach your target group but don't know how to do it? If yes, Railwaymen has a unique proposition for you.
GITEX Technology Week is a highly regarded international event that hosts the best technology companies in the world every year. This year's edition will take place 17-21 October at the Dubai World Trade Centre. We are extremely pleased that Railwaymen will again be among so many experts. It’s a great pleasure to be with the companies that have a significant impact on creating the latest solutions for the modern world.
In the previous part of the journey to becoming a market leader, we encouraged you to find your target group. The next step will focus a little more on your business opportunity. This will allow you to determine what drives customers to do business with you and consider how to pique their interest in your company.
For most entrepreneurs, achieving market leadership is the main goal of their business. Unfortunately, the top of the market is reserved only for the best. Therefore, every aspiring brand should strive to make progress day by day. Striving for first place is possible by developing a concrete plan and being consistent in its implementation. We've decided to put together a guide with 5 tips that can take your business to the next level and perhaps achieve market leadership. In the first part, we will look at defining your target group.
The Big 5 is the largest and also one of the most important events for the entire construction industry. The next iteration of the show will take place from September 12 to 15 in Dubai World Trade Centre. It is an excellent opportunity to share knowledge and mutual experiences to enable continuous business development. We are particularly pleased that as Railwaymen we can be part of this event in an exhibitor role.
The last year's recap seems now like it has been written in an entirely different reality. And truth be told - it was. I’ve dedicated to our presence at international trade shows (there were 4 of them, and we flew over 28 k kilometers to attend them!), our epic off-line parties, and meeting face to face with our partners. Then 2020 came and put everything upside down.
The year 2020 is over. It was for us (and most of the worldwide software companies) a year of remote working. Still, we wonder when we will get back to regular work in the office. Nevertheless, these obstacles did not prevent us from developing our content strategy efficiently. It's time to summarize our achievements on the blog.